Cadu Cassimiro
Creative Art Director
@DM9DDB

  1. Prize On The Bone
  2. Care Plus Advices
  3. Death By Gold
  4. Burger King Naruto®
  5. Women’s World Cup 23'
  6. Not Just Any Chicken
  7. F1 São Paulo GP 23'
  8. Phone Love
  9. Marta’s Go Equal
  10. Moustache Day

About
What If?
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⚜️ Death By Gold

Client: Urihi Yanomami
Agency: DM9DDB
Year: 2025
Illegal mining has had devastating consequences for the Yanomami people, leading to a severe humanitarian crisis. To expose this tragedy, we hand-engraved the names of Yanomami victims onto illegal gold bars seized by the police. Each bar was then photographed and turned into a striking piece of awareness displayed in key global markets where Brazilian illegal gold is sold. Sign the petition at goldisdeath.com




Team

CCO: Icaro Doria
VP Creative: Laura Esteves
ECD: Nina Lucato
CD: Bruno Anibal, Caio Zucchi, Diego Reis, Pedro Rosadas
ACD: Zim Hernandez, Vinicius Dias
Creatives: Cadu Cassimiro, Thayná Neves, Mariana Juliani, Ana Carolina
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